Branded Nike Sneakers
WELCOME
TO THE MAR
The Meet Group owns several social and dating mobile applications, including MeetMe, Skout, and Tagged. I designed these Nike Airforce Sneakers to showcase each of these brands, as well as provide the app's users or live streamers with something they can wear to support their favorite app. I then sent these designs to a freelance sneaker artist who helped make these designs come to fruition.
DIGITAL
PROMOTION
Along with the sneakers themselves, I also worked to design digital graphics to promote the custom sneakers. The goal for the digital graphics was to engage the streamers and users in the apps, and encourage them to use the live-streaming feature more to win the exclusive Nike Sneakers.
The Meet Group also hosted an Extra Pair Weekend to give streamers an extra chance to win the custom Nike Airforces. For the design, I chose to add this neon, geometric background to convey motion and excitement. The purpose of this was to get the streamers excited about one more chance to win!
